Kent

Kent is the newest of our exclusive agencies and one of the oldest houses we represent. Few brands in this category carry a name that has been in continuous use since the eighteenth century, and for heritage properties that lineage does real work. The brushes and combs are made in England; the bath and body line is filled to Kent's specification, as is normal across this category.

The Kent Standard — Dynamic Moisture Rich — runs across a full amenity suite in 365ml and 418ml dispensers with 5L back-of-house refills. The larger fill sizes matter more than they sound: on a high-occupancy property, a 418ml dispenser meaningfully reduces how often housekeeping stops to swap a bottle.

Because our Kent agreement covers retail as well as hospitality, it also suits properties running a boutique or spa retail counter. A guest who liked the shower gel can buy it at reception rather than remembering the name and buying it elsewhere — which is the difference between an amenity cost and an amenity that partly pays for itself.

Kent is specified most often by heritage city hotels, country-house properties and lodges where the brand story is part of the room, rather than by contemporary properties where a lighter modern fragrance suits better.